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Smarter Commerce | September 19, 2014

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Identifying moments that matter: the key to growing customer lifetime value

September 15, 2014 |

The following is a guest post by Anurag Wadehra, Chief Marketing Officer at LivePerson.

Consumers are becoming increasingly vocal about where brands are failing them, and today, social networks and messaging apps are amplifying their complaints for potentially …

Don’t web designers shop online?

September 12, 2014 |

Okay, I’ll admit it. I do a fair amount of shopping online. Even when I intend to make my purchase in a store, I’ll often do my research online before visiting the store. After all, I can usually get to …

Will driverless cars wreck auto insurance?

September 11, 2014 |

I live in Los Angeles where traffic is legendary. At one point in my career, while working as a management consultant for PriceWaterhouseCoopers, I had an office in Century City (adjacent to Beverly Hills). Nice place to work. I lived …

Contact center omnipresence in an omnichannel world

September 9, 2014 |

In today’s world, every business offers great products and services at rock-bottom prices. So businesses must start taking advantage of customer service to stand out and gain brand loyalty. If customers do encounter bad service, research found that 29% would …

Needs and speeds

September 8, 2014 |

Do you shop in stores anymore? Of course you do. Only 6.4% of U.S. retail sales are online according to the U.S. Census Bureau. But you have the Internet, you have a Smartphone, you have Facebook and Snapchat and Instagram. …