Image Image Image Image Image Image Image Image Image Image

Smarter Commerce | April 17, 2014

Scroll to top

Top

Personalization On An Unprecedented Scale

April 10, 2014 |

As consumers demand more personalized brand experiences, marketing leaders worldwide need more effective means to build and expand brand relationships and drive revenue. To accelerate IBM’s leadership in marketing automation, IBM has announced its intent to acquire Silverpop, a …

Read More

How To Make A Brilliant First Impression At A Conference

April 9, 2014 |

Following is a guest post by Sally Hogshead, Hall of Fame Speaker, Author, and Creator of the Fascination Advantage® personality assessment at HowToFascinate.com.

sally hogshead

What kind of impression do you make? Do people remember you, and want to connect …

Read More

THE Place To Build A SaaS Strategy That Works When Moments Matter

April 9, 2014 |

I expect a lot these days from the businesses with which I interact, don’t you? Recently, flying home from a business trip, I purchased in-flight Wi-Fi service from my tablet device. Let me just say, the process was not as …

Read More

“Avoiding The Fool-With-A-Tool Syndrome”

April 7, 2014 |

In my last blog “A Fool With A Tool Is Still A Fool,” I described how I first encountered this phrase and how it applies to business. Here, I provide 5 rules for avoiding the fool-with-a-tool syndrome

Rule #1: Never

Read More

A Fool With A Tool Is Still A Fool

April 7, 2014 |

When I was quite young, my parents bought me a toy that was very typical for pre-kindergarten boys at the time. It consisted of a small wooden workbench-like table with several pegs of various colors and sitoy1zes tightly fitted …

Read More