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IBM Commerce Blog | April 28, 2015

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Customer Experience Management: ROI that Speaks for Itself

April 24, 2015 |

The mobile world we live in has transferred the power of authority from the hands of the elite few to the empowered many. Being able to make mobile transactions anytime and anywhere gives customers the speed and convenience to shop

B2B Modernization: The Path to Value and Visibility

April 23, 2015 |

When it comes to B2B integration, organizations everywhere have a choice ahead of them. Do they continue on the same traditional route or take the road to modernization that transforms B2B integration into a more strategic asset for future business

Shift the Focus of Marketing from Execution to Better Decisions

April 23, 2015 |

I’ve been talking to quite a few marketing organizations lately. In those conversations I’m constantly struck by how many teams spend the vast majority of their time and energy — in some cases more than 70% — simply building content

The Greening of Europe’s Roadways with Electromobility

April 22, 2015 |

“I’ll never buy an electric car because I don’t want to get stuck in the middle of nowhere with no place to recharge it.” You likely have friends who have said words similar to these. Maybe you’ve said them yourself.

How to Survive the IoT Decade

April 21, 2015 |

IBM announced a new IoT business division, and I got a lot of emails as a result. The simplified explanation for what’s happening is IBM is putting organizational focus on the largest technology boom since the Internet itself. We’re