Smarter Commerce Blogs
Most Commented Posts
TagsAnalytics (60) B2B (24) CIO (17) Craig Hayman (19) customer experience (19) e-commerce (20) Email Deliverability (18) Email Marketing (29) Facebook (16) generation C (27) ibm (24) Madrid Summit (17) marketing (45) Mobile (17) mobile-commerce (29) Mobile Marketing (16) Procurement (19) Real-life Challenges of a High-Tech CMO (39) retail (44) Smarter Commerce Global Summit (40) Smarter Commerce Global Summit Orlando (54) Smarter Marketing (34) Social Media (71) supply chain (38) Ted Rubin (23) Todd Watson (17) Twitter (18) Webcast (19)
- This blog is managed by Ally Klopsch & Tracy Bertin and follows IBM's Social Computing Guidelines. Email smcomsoc (at) us.ibm.com with any feedback.
Monthly Archives: October 2009
Straight talk from our CEO: hear about our 100% money-back guarantee and free migration offer for any Omniture client.
We use various kinds of reports to understand a customer’s behavior toward products, white papers, landing pages etc., and how they respond to marketing campaigns on different channels like SEM, email, display ads, affiliates and others. Single Channel Management (SCM) …
Who decided that counting clicks is the only way to go if you want to know how your business is performing? And when did we, as consumers, readers, bloggers, and tweeters abdicate our rights to be viewed as people (individual …