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Smarter Commerce | April 18, 2014

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Monthly Archives: March 2010

Social media seeking clarity…

March 31, 2010 |

Everyone wants to be in social media. And I was being asked every day, what are you doing about social media in Unica’s marketing? To add some structure to our internal discussion, we adapted and developed this definition

Social

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Tracking Facebook ROI with Impression Attribution

March 30, 2010 |

Everyone has their favorite Facebook fan pages, for various reasons. John Deere–with over 154,000 fans–is a particular favorite of mine.  Take a look at their photo pages and you can find about 2,600 photos of happy John Deere customers …

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The Email Locker: 8 Years In The Spam Trenches | Part 1

March 30, 2010 | | 9 Comments

Annalivia Ford recently joined Unica’s Email Operations team. She brings with her almost a decade of ISP experience. During the past 5-6 years, she’s been the voice of AOL, a beacon of hope to deliverability foot soldiers around the world, …

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Interview Series – Part 1: Special Guests Eric Peterson and John Lovett on Social Media Analytics

March 29, 2010 |

About a month ago our very own Boaz Ronkin wrote a blog post outlining the top 10 questions we at Coremetrics get on a regular basis regarding the topic of social media analytics. The post received A LOT of comments

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Facebook’s Kick-Ass: Restricted Worlds Collide

March 29, 2010 |

Let’s start with a confession: I went to the movies last night—and I went to see Hot Tub Time Machine! Yes, I admit it, I laughed till my belly ached, my eyes teared and my bladder wobbled on the …

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A Smarter hub for Dublin

March 29, 2010 | | 6 Comments

I had the opportunity to be involved with the launch of IBM’s new Smarter Cities Technology Centre in Dublin.  Public and private sector are partnering together to make this a reality in Ireland.

IBM opens its first Smarter Cities Technology

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Lycos Email Client Upgraded

March 25, 2010 | | 6 Comments

Starting on March 23rd Lycos began to roll out a new email client. The new front end is powered by Zimbra, an open source collaboration suite.

The roll-out of the new email client is happening in stages and is …

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Tagging iPhone application

March 24, 2010 |

With iPhone applications becoming more pervasive, many of you who have iPhone applications or who are planning to have one may have few questions about application event tracking. So I thought I’d take a moment to answer some of the

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Coremetrics Client Summit: Top Five Reasons to Attend

March 24, 2010 |

Coremetrics Client Summit is around the corner (April 27-29, 2010, in Austin, Texas).  Come hear our featured keynote speaker, Jeremy Gutsche, Founder of Trendhunter.com, talk about what’s hot (and what’s so last year), how to spot trends before your …

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Gmail’s March Madness

March 24, 2010 | | One Comment

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The NCAA Tournament started last Thursday which means that sports fanatics all over the country are consuming massive quantities of $0.99 Doritos, developing calluses changing channels frantically and going cross-eyed staring at their brackets. What I didn’t count on was …

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