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Smarter Commerce | September 3, 2014

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Smarter Commerce Holiday Shopping Trends Every Retailer Needs to Know!

Join the #smartershopping Conversation – Richard Feinberg, Professor of Consumer Sciences and Retailing at Purdue University, and IBM’s Jay Henderson to Participate in Special Twitter Chat.

As a preview to the holiday shopping season, Richard Feinberg, Professor of Consumer Sciences and Retailing at Purdue University, and Jay Henderson, Enterprise Marketing Management Global Strategy Program Director at IBM, will lead a Twitter chat on key retail holiday trends covering everything from online sales to mobile and social trends. Allison Schiff, web editor for Direct Marketing News, will moderate from via the @DMNews handle.

The chat will take place on Monday, November 19 from 1:00 – 2:00 PM ET.

Follow Professor Feinberg as he tweets from @richardfeinberg and Jay as he tweets from @jay_henderson. And don’t forget to follow the #smartershopping hashtag to participate in the chat!

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