Return on Relationship™ Infographic

Posted on January 23, 2013 by Ted Rubin

Return on Relationship™ Infographic… created by @MillionYou for #SocialEnterprise2012

ReturnOnRelationshipBook.com

This was originally posted on TedRubin.com.

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Ted Rubin

About Ted Rubin

Ted is a leading social marketing strategist and in 2009 started using the term ROR: Return on Relationship™... a concept he believes is the cornerstone for building an engaged multi-million member database, many of whom are vocal advocates for the brand, like the one he built for e.l.f. Cosmetics as the Chief Marketing Officer between 2008 and 2010, and the one being built for the new updated OpenSky where Ted was Chief Social Marketing Officer until the end of April.
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  • Arjit Mazumdar

    Another great concept :) But can it be achieved. I have seen FB pages of major banks and they are filled with customer complains…some of which are not even addressed. Achieving this concept will depend very strongly on how social media is coupled with other business processes. Can you give me an example of any firm which has adopted this concept even partially?