Tag Archives: Maria Winans

Cyber Monday Is the Biggest Shopping Day of the Year

Posted on November 27, 2012 by Maria Winans

Cyber Monday results are in and they’re not big. They’re huge. As in the kinds of numbers that make retailers sit up and take notes.

For starters, consumers made Cyber Monday the biggest shopping day of the year—spending their way …

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Holiday Shopping: A Day in the Life of the Savvy Customer

Posted on November 19, 2012 by Maria Winans

Have you started your holiday shopping yet? Thanksgiving is around the corner, and with it, Black Friday and Cyber Monday, two of the most famous and frenzy-inducing shopping days of the year.

I’ve started my list of gifts for loved …

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Marketing Re-Imagined: the Infographic

Posted on October 2, 2012 by Maria Winans

What if you could start fresh in your approach to marketing? Forget what you learned in college or in your MBA course. What worked five years ago won’t cut the mustard with today’s tech-savvy customers. You live this truth every …

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Congratulations Guinness World Records® holders!

Posted on September 5, 2012 by Maria Winans

When we began planning our Smarter Commerce Global Summit 2012 Orlando, we set out to create an event that people would always remember. We lined up amazing speakers and built a solid content agenda. And then we decided to …

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Friday Interview Series: Maria Winans

Posted on August 30, 2012 by Smarter Commerce

Scott Laningham (host of developerWorks podcast) and Todd “Turbo” Watson (blogger and tech evangelist) talk with Maria Winans, Vice President, Worldwide Software Industry Solutions Marketing, during the Smarter Commerce Global Summit 2012 in Madrid.

“We are really looking at …

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Fast Four: Catching Up with Maria Winans

Posted on August 23, 2012 by Smarter Commerce

1. So, what’s bringing you to the Orlando Summit?
I’ve been talking a lot about how instant business has become the norm. If you wait to see how a trend or market fluctuation is going to net out, you’re lost. …

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Chicago artist markets “smarter” with social media

Posted on August 13, 2012 by Maria Winans

How many times do you have the chance to hang original art—from a renowned artist, no less—on your walls? Attendees at IBM’s Smarter Commerce Global Summit in Orlando will have just such a rare opportunity.

In our search for innovative, …

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Talking about the Changing Role of the CMO

Posted on August 2, 2012 by Maria Winans

“I would have written a shorter letter but I did not have the time.” So said Blaise Pascal, the 17th French mathematician.

I don’t normally walk around quoting mathematicians, but this particular phrase has always struck me as …

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Join Guy Kawasaki, NYT Best-Selling Author Dan Heath, and IBM Execs at Smarter Commerce Global Summit Orlando 2012

Posted on June 26, 2012 by Maria Winans

Writing about last month’s Smarter Commerce Global Summit in Madrid, Martin Hingley of ITCandor said, “(IBM’s) Smarter Commerce strategy is about line-of-business rather than vertical market, as witnessed by the conversations surrounding marketing, sales, service and procurement issues at this …

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Fast Five with Maria Winans

Posted on May 22, 2012 by Maria Winans

1. So, what’s bringing you to the Madrid Summit?
That’s easy. I’m in Madrid to talk to our customers about how they’re transforming their businesses with Smarter Commerce. Smarter Commerce boils down to improving business processes related to the buying …

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Save the Date for IBM’s Smarter Commerce Global Summit 2012 – Orlando

Posted on May 8, 2012 by Maria Winans

Mark your calendars for IBM’s Smarter Commerce Global Summit 2012 – Orlando, taking place from September 5th through September 7th . This event builds on the success of our inaugural Smarter Commerce Global Summit in San Diego …

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4 weeks to Smarter Commerce Global Summit 2012 – Madrid!

Posted on April 26, 2012 by Maria Winans

The anticipation is building for Smarter Commerce Global Summit 2012 – Madrid. Just one month from now, we’ll host our inaugural European summit which will offer you, our attendees, an unparalleled opportunity to learn from and network with some of …

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